Fleet vehicles can make a powerful statement about your company and they can efficiently brand with your branding efforts. Fleet vehicles are like moving billboards, you can use them to create a powerful visual impact with the help of well-designed and informative wrapping – here is how:
- Use an attractive logo – people will see your company vehicles from some distance, so make sure your company logo is strategically placed, large and clear.
- Use simple slogans – cars move quickly, so make sure the text that you use on the wrapping on your cars can be comfortably read by people in the street. A short, but strong line can efficiently raise the attention of passers-by and will also inform them about your services and your mission, so don’t use more than a few words.
- Provide contact details – combine the logo and the slogan on your vehicle with information about where people can reach your business.
- Use the right cars – the type, make and model of your company cars also say a lot about your business. Be careful when you choose your cars – vehicles that do not resonate with your client base, either because they are too fancy or too cheap, will hinder your corporate image rather than promote it. Customized heavy equipment leasing options, with your company image, markets your company in a positive way.